Revenue Operations Masterclass: Annual Planning

To assist in the annual planning process, it's important to complete your retrospective from the year prior. We use this as a jumping off point for the areas of emphasis and the rubric that we're going to use to measure the impacts of our changes to process, platform and people.

The ultimate aim of this exercise is to provide a means of extracting essential information from the underlying complexity of revenue planning, and the granular motions of disparate teams across business systems, each with different objectives, operating tendencies and infrastructure requirements.

A tall order to be sure.

But one made simpler with systems.

Systems are viewed differently from different perspectives.

The Viewpoint concept is used by the world’s most sophisticated information collection and processing organization on the planet, the United States Department of Defense, and it ports perfectly to Revenue Operations.

The Department of Defense Architecture Framework (DoDAF) is a comprehensive framework us…