We’ve all heard “time is money” before, but for RevOps that is the cold hard truth.
Our number one job isn’t to be tech wizards or analytics gurus… it’s to be a protector of time. The best operations teams protect their sales team’s time like it’s revenue. Because it is.
The best reps spend 22% more time with customers, as verified by McKinsey.
The best reps have a daily plan when they walk in the door. They have weekly rituals and cadences that usher them toward success across all facets of the game: prospecting, managing pipeline and closing deals.
As Revenue Operations leaders we should constantly be asking:
“What's the biggest thing stealing time in our org and what are the best solutions?”
Time is the most precious resource for any sales organization, and especially for the revenue-generating teams. Lost time translates directly into lost opportunities, lost deals, and ultimately, lost revenue. A RevOps team that understands this principle shifts from being a support function to a st…